Markets, Product Categories, Data Dimensions
Markets: Re-occurring/common queries that are only Product and Data Dimension specific. Once you select a Market, the PUBS/EPROD/ SHOW/WEBINAR product categories and DATA DIMENSIONS in that market are grouped together and highlighted in blue at the top of each section within the product/dimension field.
Product Categories: Defined audience data (client specific) that is split between different product categories. These categories can be adjusted (more can be added) to fit specific client needs. These different products categorize the subscribers into separate groups. Click on each product category to expand the window for easy selection and use the search bar to search within your products.
Data Dimensions: Client specific demographic data of the audience that uses the products (PUBS, EPROD, WEBINAR) that you include in the queries. The information is typically gathered via forms, website registrations, etc. It categorizes the basic profile and custom information on the audience. i.e. Business, Employer, Function (Job title, Job etc.), Title Codes, Topics (content audience interested in). Click on each demographic/data dimension to expand the window for easy selection.
Select a dimension, then a popup will appear for further selection(s) to be made. Sort for your selection with the following choices:
To select all, use the double right arrow, or double left arrow to deselect all options.