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  • EMAIL MARKETING
    • GROUPS >
      • Manage Groups >
        • Archive
        • Export Group
        • Search Groups / Profiles >
          • Merge Profile
        • Seed List
        • Edit Profile
        • Standard Profile Fields
        • User Defined Fields (UDFs) >
          • Group Config
        • Subscriber Count
      • Add Group
      • Add Emails
      • FILTERS >
        • Smart Filters
        • Custom Filters
        • Copy Filter
      • IMPORT DATA >
        • Manual Import
        • API Import
        • FTP Import
      • SUPPRESSION >
        • PERSONALIZATION >
          • CodeSnippets
          • PURLs
        • Group Suppression Types
        • Opt-out Levels
        • Opt-out Preference
        • Master Suppression
        • Suppression Reasons
        • Error/Bounce Messages
    • Content / Messages >
      • MANAGE CONTENT >
        • Create Content >
          • WYSIWYG Editor. >
            • ALT Text for Images
            • Encoded URLs
            • RSS Feed
          • Design Templates >
            • Responsive Design
          • HTML Upload
          • Preheader Text
      • MANAGE MESSAGES >
        • Create Message >
          • Message Template Categories
        • Dynamic Tags
        • Link Source >
          • Link Alias
        • Message Types
        • Message Type Priority
    • Folders
    • BLASTS / REPORTING >
      • BLASTS >
        • Campaign Types >
          • Quick Test Blast
        • Set Up Blast >
          • Blast Fields
          • DEFINE RECIPIENTS >
            • Select Group(s)
            • Select Suppress Group(s)
            • Using Filters
          • DEFINE MESSAGE >
            • Blast Envelope >
              • Adding / Editing Blast Envelopes
              • Emojis in Subject Lines
            • Dynamic Personalization
          • Social Integration Options
          • Message Summary
          • SCHEDULE / SEND >
            • Tracking Options
            • Opt-out Preference
            • Google Image Cache Buster
            • Schedule Report
            • Email Preview
            • Schedule Blast
        • TRIGGERED EMAILS >
          • Message Triggers >
            • Use Case for Message Triggers
          • Smart Segment Filters
        • Campaign Item Templates
        • Manage Campaigns
      • REPORTING >
        • Report Categories
        • BLAST REPORTS >
          • A/B Summary Report
          • Blast Reporting
          • Campaign Report Definitions
          • Blast Report Samples
          • Campaign Statistics Report
          • Champion Audit Report
          • Click-Through Reports
          • Delivery Report
          • Emails Delivered by Percentage Report
          • Email Fatigue Report
          • Email Performance by Domain
          • Email Preview Report
          • How Opens are Tracked
          • Individual Blast Report
          • Link Report
          • Performance by Day & Time Report
          • Top Evangelists Report
          • Undeliverable Report
          • Unsubscribe Reason Report
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          • Audience Engagement Report
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          • Group Statistics Report
          • List Size Over Time Report
          • Master Suppression Source Report
          • Subscriber On/Off Report
          • Flash Report
        • Scheduled Reports
        • TRACKING & ANALYTICS >
          • Conversion Tracking
          • Google Analytics >
            • Google Analytics Domain Selection
          • Omniture Tracking
          • Topic Codes
    • ADMIN / CHANNEL MGMT >
      • Landing Pages >
        • Subscription Management Page
        • Unsubscribe Landing Page
        • Forward to a Friend Landing Page
        • Report Abuse Landing Page
        • Update Email Landing Page
        • Search Email
        • Change Email Address
        • Custom Unsubscribe Page
      • Salesforce Integration
      • Message Threshold
      • Gateway
    • EMAIL RESOURCES >
      • Email Marketing API
      • EMAIL BEST PRACTICES >
        • Advanced List Hygiene
        • Anti-Spam Legislation >
          • UNITED STATES
          • CANADA
          • EUROPE >
            • E-Privacy Directive
            • DPA: Data Protection Act
          • Legislation by Country
        • Email Client Support
        • Email Design Basics
        • Elements of an Engaging Email
        • Best Practices to Improve Email Campaign Performance
        • Supported Languages
        • What to Test for Best Results
        • Whitelisting
        • 5 Basics to Maintaining Email Reputation
        • 5 Tips for Mobile Friendly Email Design
      • DELIVERABILITY >
        • Deliverability Terms
        • Best Practices for Deliverability
        • KM Deliverability Services
        • SPAM >
          • Anti-Spam Legislation
          • SPAM Trigger Words
          • SPAM Avoidance Tips
          • Spam Scoring
      • DIGITAL EDITIONS >
        • Digital Edition Requirements
  • MARKETING AUTOMATION
    • Marketing Automation Overview >
      • Define Your Goal
      • Logging In
      • Home Screen Navigation
      • Add New Automation >
        • Building Automation >
          • Automation Controls
          • Automation Canvas
          • Control Properties
  • FORM DESIGNER
    • Form Designer Introduction
    • Logging In
    • Form Home Page
    • Adding A New Form >
      • Initial Set Up >
        • Auto-Submit Form
      • Form Properties
      • Subscriber Login
      • CSS/Styles
      • Form Controls >
        • Querystrings
      • Rules
      • Notifications
      • 3rd Party Output
      • Double Opt-In
      • Summary
  • UAD
    • Dashboard
    • AUDIENCE VIEWS >
      • Consensus
      • Recency
      • Product
      • Cross Product
      • Record
      • Brand
    • Sales View
    • Markets >
      • Creating Markets
      • Market Comparison
      • Market Use Case Example
    • FILTERS >
      • Standard Filters >
        • Circulation Filter
        • Activity Filter
        • Adhoc Filter
        • Saved Filters
        • Reading Filter Results
        • DOWNLOAD / EXPORT >
          • Data Masking
          • Download/Export Records
          • Download Template Setup
      • UAD REPORTING >
        • CrossTab Report
        • Demographic Reports >
          • Product Report - Pubcode
        • Geographic Reports
        • Company View
        • Email View
      • View Filters
      • Scheduled Export
      • Filter Comparison
      • Filter Category
      • Filter Segmentation
      • Question Category
    • CAMPAIGNS >
      • View Campaigns
      • Campaign Comparison
    • TOOLS >
      • GeoCoding
      • Summary Report
      • Record View Setup
      • Brand Setup
      • User Brand Setup
      • Download Template Setup
      • Merge Subscriber
      • CrossTab Report Setup
      • UserData Mask Setup
      • Custom Scoring
    • UAD RESOURCES >
      • UAD API Documentation
      • Merge/ Purge Process
      • Settings for Opening Docs in Excel
      • USE CASE EXAMPLES >
        • Click Criteria
        • Date Created - Adhoc
        • Deliver Integrated Data to Advertisers
        • Demographic Comparison-Consensus vs Recent Data
        • Email and Website Behavior
        • Event Attendance Analysis
        • GeoLocation-Event Planning
        • Highest Clicked Topic
        • Job Title [Function]
        • Nth Query
        • Product Count - Adhoc
        • Product Cross-Engagement
        • Subscriber Score
        • Topic Interest
        • URL Clicks
  • AMS
    • AMS >
      • SUBSCRIBER RECORDS >
        • Search Records
        • Edit Records
        • Unsubscribe/Reactivate
        • Free/Paid
        • New Record
        • Potential Match
        • Add/Remove Records
        • View Batch History
      • AMS REPORTING >
        • Reporting Tool
        • Report Builder
        • AMS Report Examples
      • OPEN / CLOSE IMPORTS >
        • Open/Close
        • AMS Filters >
          • Creating Filters
          • Save Filters
        • Imports
        • File Validator
        • File Mapper Wizard
        • File Status
        • Edit File Mapping
        • Add Remove
        • Issue Splits
        • Complimentary Imports
      • Wave Mailings
      • Logging Out
      • AMS RESOURCES >
        • Code Sheet Viewer
        • Append/Update Process
        • Record Removal Process
  • DATA COMPARE
    • Navigating Data Compare
    • Add A New File
    • Mapping Columns
    • View Downloads
    • UAD Examples
  • DOMAIN TRACKING
    • Domain Tracking 101 >
      • Additional Data Points
      • How Domains are Tracked
      • GDPR Features for Domain Tracking
  • RESOURCES
    • GDPR Resources >
      • ECN/UAD/AMS File Imports/Exports/APIs
    • Additional Premier Training >
      • Training Checklist
      • Training Methodology
    • CLIENT IMPLEMENTATION >
      • Email Account Structure Guidelines
      • Dimension Mapping
      • System Maintenance
      • Product Inventory
    • Client Webinars
    • Glossary
    • Single Sign-On >
      • Best Practices
      • Admin Roles Defined
      • User Permission Glossary
      • User Role Types >
        • Predefined Customer Roles >
          • EMAIL ROLES
      • Navigating Accounts
      • Edit Your Profile
      • Users - View, Edit & Add
      • Roles - Creating & Customizing
    • Manage Preferences
    • Product Release >
      • Release Notes, December 2018
      • Feature Release 09/21/18
      • May 2017 Product Release
      • February 2017 Product Release
      • November 2016 Product Release
      • October 2016 Product Release
      • September 2016 Release
      • August 2016 Product Release
      • June 2016 Product Release
      • Feb 2016 Product Release
      • 2014-2015 Product Releases
    • Supported Browsers
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kmLearning Center
Sentry Page Protection
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Custom Unsubscribe Page

This feature allows you to set up a custom unsubscribe page at the channel and customer levels. [Channel admin access required]

Basechannel Level – If a custom unsubscribe page is created at the Basechannel level, the unsubscribe page will be used across all customer accounts in the channel.

Customer Level – If a custom unsubscribe page is created at the Customer level, the unsubscribe page will apply to that customer account only.  If only certain customer accounts within a channel have a custom unsubscribe page, those that do not will default to the basechannel level unsubscribe page.


The default page, pictured below, will be used across all accounts in a channel if customization is not applied. 

Picture
To apply customization at the basechannel level, click on Email Marketing, then hover over the Admin link in the navigation bar and within Basechannel in the dropdown, select Landing Pages.

Picture
The following list of landing pages will appear. Click on the edit icon for the desired landing page.

Picture
Below is the setup page that will appear.

Picture
The example below shows where each label is applied.

Picture
Select Yes for the question, "Do you want to override default settings?" if you'd like to use the custom unsubscribe page. If you are planning on creating any custom unsubscribe pages at the customer (account) level, select the Yes option for the question, "Do you want to allow Customers to override Basechannel Settings?"

Picture
When filling out each item label, keep in mind that customizable text will be static text with the exception of being able to use replacement values for Customer Name, Group Name and GroupDescription (%%customername%%, %%groupname%%, %%groupdescription%%).

Select ON (control visibility) for whichever fields you want to be displayed on the unsubscribe page.

Here is an example of how you might customize the unsubscribe page:

Page Label: Unsubscribe Request

                [Default text: Unsubscribe]

Main Label: Indicate your opt-out preferences below:

                [Default text: You have indicated you wish to unsubscribe from %%groupname%%.]

Master Suppression Label: Opt-out of all future email communications from %%customername%% and its partners

                [Default text: I wish to unsubscribe from all email advertising and information.]

Unsubscribe Text: Unsubscribe me from this mailing list

                [Default text: Unsubscribe]

Reason Label: We value your opinion and would appreciate your feedback regarding your decision to unsubscribe

Standard text: Please select the main reason for unsubscribing. You can enter your own text in the text box located underneath the label "Make Field Visible."

The Reason Label includes the option of using a free form text box or a dropdown. The items in the default dropdown list are configurable by clicking on the edit icon (pencil tool), and new reasons can also be added by entering information in the text box and clicking the Add button.

Picture
Thank You and Redirect

To include a thank you page or redirect to another page, select the desired radio button from the following options:
  • Show Thank You Message
  • Redirect to URL
  • Show Thank Message and Redirect to URL
  • Show Neither

If including either or both the thank you text or the redirect, text boxes will appear. Enter the appropriate text or URL in the associated text boxes. If using the redirect option,  you can select a 5, 10 or 15 second delay.
Sample text: Thank you for contacting us. Your unsubscribe request has been acknowledged. We’re sorry to see you go!
Picture

Header:  Insert your html design here (text or html can be used).

[Default: <table width="750" border="0" cellpadding="0" cellspacing="0" id="Table1"> <tr> <td align="center" ></td> <tr> <td align="left" ><a href="http://www.ecn5.com/index.htm"> <img src="http://www.ecn5.com/ecn.images/Channels/12/kmlogo.jpg" border="0"></a></td> </td> </tr> <tr> <td align="center" bgcolor="#666666" height="10px"></td> </tr> <tr> <td height="20px"></td> </tr></table>]

Footer:  Insert your html design here (text or html can be used).

[Default: <table width="750" border="0" cellpadding="0" cellspacing="0"><tr valign="middle"><td><img src="http://www.ecn5.com/ecn.accounts/assets/images/unsubscribe_new_small.png" border="0"></td><td ><font face='arial,verdana' size="1">Unsubscribe guarantees the permanent removal of your email address from the list.<br>Knowledge Marketing has a no tolerance spam policy. Companies found to be using Email Marketing for spam or other abusive communications will be immediately cut-off from use of the product.</font></td></tr><tr><td align="left" valign="top" colspan="2"><table align="center"><tr><td><center><hr width="750"/></center></td></tr><tr><td><center><p><a href="http://www.knowledgemarketing.com/privacy-policy" target="_blank" >Privacy Policy</a> | <a href="http://www.knowledgemarketing.com/anti-spam-policy" target="_blank" >Anti-Spam Policy</a> | <a href="http://www.knowledgemarketing.com/index.php/about-km/contact-us/" target="_blank" >Contact Us</a><font size="1.5" face="arial" color="gray" align="center"><br/> Copyright &copy;<script >copyright=new Date();update=copyright.getFullYear();document.write(update);</script> Knowledge Marketing, Inc., All Rights Reserved. </font></p></center></td></tr></table></td></tr></table>]

Sample Opt-Out Page below (utilizing the options above; reason label turned off):

Picture
  

To apply customization at the customer level, hover over the Page Setup link in the navigation bar and click Customer setup in the dropdown. Please note that in order to apply customization at the customer level, the Yes option must be selected next to the question, "Do you want to allow Customer to override Basechannel settings?" in the Basechannel setup area by a Channel Administrator.
Preview your Custom Unsubscribe Page

To preview how the page will look, go to the list of landing pages that you've created under Customer or Basechannel Setup. Click on the Preview button. If needed, click on the edit/pencil tool icon to make any desired changes.
Picture
Complete the same process at the customer level [Channel or Customer Admin] to make changes for each customer. Again, if no customization is chosen at the customer level, then the base channel selections will be used. If nothing is selected at that level, the KM default will be used.

If you are using a Reason Code on your custom unsubscribe page, you can find the reason someone unsubscribed in the campaign report by clicking on the number of unsubscribes in the Unique column.

Click on the number in the Unsubscribe unique column.
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From there, a list of unsubscribes will appear. If Reason Codes were used, the individual reason response will appear.
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Updated 4/21/2014

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