EMAIL MARKETING
GROUPS
>
Manage Groups
>
Archive
Export Group
Search Groups / Profiles
>
Merge Profile
Seed List
Edit Profile
Standard Profile Fields
User Defined Fields (UDFs)
>
Group Config
Subscriber Count
Add Group
Add Emails
FILTERS
>
Smart Filters
Custom Filters
Copy Filter
IMPORT DATA
>
Manual Import
API Import
FTP Import
SUPPRESSION
>
PERSONALIZATION
>
CodeSnippets
PURLs
Group Suppression Types
Opt-out Levels
Opt-out Preference
Master Suppression
Suppression Reasons
Error/Bounce Messages
Content / Messages
>
MANAGE CONTENT
>
Create Content
>
WYSIWYG Editor.
>
ALT Text for Images
Encoded URLs
RSS Feed
Design Templates
>
Responsive Design
HTML Upload
Preheader Text
MANAGE MESSAGES
>
Create Message
>
Message Template Categories
Dynamic Tags
Link Source
>
Link Alias
Message Types
Message Type Priority
Folders
BLASTS / REPORTING
>
BLASTS
>
Campaign Types
>
Quick Test Blast
Set Up Blast
>
Blast Fields
DEFINE RECIPIENTS
>
Select Group(s)
Select Suppress Group(s)
Using Filters
DEFINE MESSAGE
>
Blast Envelope
>
Adding / Editing Blast Envelopes
Emojis in Subject Lines
Dynamic Personalization
Social Integration Options
Message Summary
SCHEDULE / SEND
>
Tracking Options
Opt-out Preference
Google Image Cache Buster
Schedule Report
Email Preview
Schedule Blast
TRIGGERED EMAILS
>
Message Triggers
>
Use Case for Message Triggers
Smart Segment Filters
Campaign Item Templates
Manage Campaigns
REPORTING
>
Report Categories
BLAST REPORTS
>
A/B Summary Report
Blast Reporting
Campaign Report Definitions
Blast Report Samples
Campaign Statistics Report
Champion Audit Report
Click-Through Reports
Delivery Report
Emails Delivered by Percentage Report
Email Fatigue Report
Email Performance by Domain
Email Preview Report
How Opens are Tracked
Individual Blast Report
Link Report
Performance by Day & Time Report
Top Evangelists Report
Undeliverable Report
Unsubscribe Reason Report
GROUP REPORTS
>
Audience Engagement Report
Click Report (Advertiser Click)
Campaign Item (Blast) Statistics Report
Group Attribute Report
Group Statistics Report
List Size Over Time Report
Master Suppression Source Report
Subscriber On/Off Report
Flash Report
Scheduled Reports
TRACKING & ANALYTICS
>
Conversion Tracking
Google Analytics
>
Google Analytics Domain Selection
Omniture Tracking
Topic Codes
ADMIN / CHANNEL MGMT
>
Landing Pages
>
Subscription Management Page
Unsubscribe Landing Page
Forward to a Friend Landing Page
Report Abuse Landing Page
Update Email Landing Page
Search Email
Change Email Address
Custom Unsubscribe Page
Salesforce Integration
Message Threshold
Gateway
EMAIL RESOURCES
>
Email Marketing API
EMAIL BEST PRACTICES
>
Advanced List Hygiene
Anti-Spam Legislation
>
UNITED STATES
CANADA
EUROPE
>
E-Privacy Directive
DPA: Data Protection Act
Legislation by Country
Email Client Support
Email Design Basics
Elements of an Engaging Email
Best Practices to Improve Email Campaign Performance
Supported Languages
What to Test for Best Results
Whitelisting
5 Basics to Maintaining Email Reputation
5 Tips for Mobile Friendly Email Design
DELIVERABILITY
>
Deliverability Terms
Best Practices for Deliverability
KM Deliverability Services
SPAM
>
Anti-Spam Legislation
SPAM Trigger Words
SPAM Avoidance Tips
Spam Scoring
DIGITAL EDITIONS
>
Digital Edition Requirements
MARKETING AUTOMATION
Marketing Automation Overview
>
Define Your Goal
Logging In
Home Screen Navigation
Add New Automation
>
Building Automation
>
Automation Controls
Automation Canvas
Control Properties
FORM DESIGNER
Form Designer Introduction
Logging In
Form Home Page
Adding A New Form
>
Initial Set Up
>
Auto-Submit Form
Form Properties
Subscriber Login
CSS/Styles
Form Controls
>
Querystrings
Rules
Notifications
3rd Party Output
Double Opt-In
Summary
UAD
Dashboard
AUDIENCE VIEWS
>
Consensus
Recency
Product
Cross Product
Record
Brand
Sales View
Markets
>
Creating Markets
Market Comparison
Market Use Case Example
FILTERS
>
Standard Filters
>
Circulation Filter
Activity Filter
Adhoc Filter
Saved Filters
Reading Filter Results
DOWNLOAD / EXPORT
>
Data Masking
Download/Export Records
Download Template Setup
UAD REPORTING
>
CrossTab Report
Demographic Reports
>
Product Report - Pubcode
Geographic Reports
Company View
Email View
View Filters
Scheduled Export
Filter Comparison
Filter Category
Filter Segmentation
Question Category
CAMPAIGNS
>
View Campaigns
Campaign Comparison
TOOLS
>
GeoCoding
Summary Report
Record View Setup
Brand Setup
User Brand Setup
Download Template Setup
Merge Subscriber
CrossTab Report Setup
UserData Mask Setup
Custom Scoring
UAD RESOURCES
>
UAD API Documentation
Merge/ Purge Process
Settings for Opening Docs in Excel
USE CASE EXAMPLES
>
Click Criteria
Date Created - Adhoc
Deliver Integrated Data to Advertisers
Demographic Comparison-Consensus vs Recent Data
Email and Website Behavior
Event Attendance Analysis
GeoLocation-Event Planning
Highest Clicked Topic
Job Title [Function]
Nth Query
Product Count - Adhoc
Product Cross-Engagement
Subscriber Score
Topic Interest
URL Clicks
AMS
AMS
>
SUBSCRIBER RECORDS
>
Search Records
Edit Records
Unsubscribe/Reactivate
Free/Paid
New Record
Potential Match
Add/Remove Records
View Batch History
AMS REPORTING
>
Reporting Tool
Report Builder
AMS Report Examples
OPEN / CLOSE IMPORTS
>
Open/Close
AMS Filters
>
Creating Filters
Save Filters
Imports
File Validator
File Mapper Wizard
File Status
Edit File Mapping
Add Remove
Issue Splits
Complimentary Imports
Wave Mailings
Logging Out
AMS RESOURCES
>
Code Sheet Viewer
Append/Update Process
Record Removal Process
DATA COMPARE
Navigating Data Compare
Add A New File
Mapping Columns
View Downloads
UAD Examples
DOMAIN TRACKING
Domain Tracking 101
>
Additional Data Points
How Domains are Tracked
GDPR Features for Domain Tracking
RESOURCES
GDPR Resources
>
ECN/UAD/AMS File Imports/Exports/APIs
Additional Premier Training
>
Training Checklist
Training Methodology
CLIENT IMPLEMENTATION
>
Email Account Structure Guidelines
Dimension Mapping
System Maintenance
Product Inventory
Client Webinars
Glossary
Single Sign-On
>
Best Practices
Admin Roles Defined
User Permission Glossary
User Role Types
>
Predefined Customer Roles
>
EMAIL ROLES
Navigating Accounts
Edit Your Profile
Users - View, Edit & Add
Roles - Creating & Customizing
Manage Preferences
Product Release
>
Release Notes, December 2018
Feature Release 09/21/18
May 2017 Product Release
February 2017 Product Release
November 2016 Product Release
October 2016 Product Release
September 2016 Release
August 2016 Product Release
June 2016 Product Release
Feb 2016 Product Release
2014-2015 Product Releases
Supported Browsers
SUPPORT
KM Support Portal Instructions
KM Support Portal FAQs
EMAIL MARKETING
GROUPS
>
Manage Groups
>
Archive
Export Group
Search Groups / Profiles
>
Merge Profile
Seed List
Edit Profile
Standard Profile Fields
User Defined Fields (UDFs)
>
Group Config
Subscriber Count
Add Group
Add Emails
FILTERS
>
Smart Filters
Custom Filters
Copy Filter
IMPORT DATA
>
Manual Import
API Import
FTP Import
SUPPRESSION
>
PERSONALIZATION
>
CodeSnippets
PURLs
Group Suppression Types
Opt-out Levels
Opt-out Preference
Master Suppression
Suppression Reasons
Error/Bounce Messages
Content / Messages
>
MANAGE CONTENT
>
Create Content
>
WYSIWYG Editor.
>
ALT Text for Images
Encoded URLs
RSS Feed
Design Templates
>
Responsive Design
HTML Upload
Preheader Text
MANAGE MESSAGES
>
Create Message
>
Message Template Categories
Dynamic Tags
Link Source
>
Link Alias
Message Types
Message Type Priority
Folders
BLASTS / REPORTING
>
BLASTS
>
Campaign Types
>
Quick Test Blast
Set Up Blast
>
Blast Fields
DEFINE RECIPIENTS
>
Select Group(s)
Select Suppress Group(s)
Using Filters
DEFINE MESSAGE
>
Blast Envelope
>
Adding / Editing Blast Envelopes
Emojis in Subject Lines
Dynamic Personalization
Social Integration Options
Message Summary
SCHEDULE / SEND
>
Tracking Options
Opt-out Preference
Google Image Cache Buster
Schedule Report
Email Preview
Schedule Blast
TRIGGERED EMAILS
>
Message Triggers
>
Use Case for Message Triggers
Smart Segment Filters
Campaign Item Templates
Manage Campaigns
REPORTING
>
Report Categories
BLAST REPORTS
>
A/B Summary Report
Blast Reporting
Campaign Report Definitions
Blast Report Samples
Campaign Statistics Report
Champion Audit Report
Click-Through Reports
Delivery Report
Emails Delivered by Percentage Report
Email Fatigue Report
Email Performance by Domain
Email Preview Report
How Opens are Tracked
Individual Blast Report
Link Report
Performance by Day & Time Report
Top Evangelists Report
Undeliverable Report
Unsubscribe Reason Report
GROUP REPORTS
>
Audience Engagement Report
Click Report (Advertiser Click)
Campaign Item (Blast) Statistics Report
Group Attribute Report
Group Statistics Report
List Size Over Time Report
Master Suppression Source Report
Subscriber On/Off Report
Flash Report
Scheduled Reports
TRACKING & ANALYTICS
>
Conversion Tracking
Google Analytics
>
Google Analytics Domain Selection
Omniture Tracking
Topic Codes
ADMIN / CHANNEL MGMT
>
Landing Pages
>
Subscription Management Page
Unsubscribe Landing Page
Forward to a Friend Landing Page
Report Abuse Landing Page
Update Email Landing Page
Search Email
Change Email Address
Custom Unsubscribe Page
Salesforce Integration
Message Threshold
Gateway
EMAIL RESOURCES
>
Email Marketing API
EMAIL BEST PRACTICES
>
Advanced List Hygiene
Anti-Spam Legislation
>
UNITED STATES
CANADA
EUROPE
>
E-Privacy Directive
DPA: Data Protection Act
Legislation by Country
Email Client Support
Email Design Basics
Elements of an Engaging Email
Best Practices to Improve Email Campaign Performance
Supported Languages
What to Test for Best Results
Whitelisting
5 Basics to Maintaining Email Reputation
5 Tips for Mobile Friendly Email Design
DELIVERABILITY
>
Deliverability Terms
Best Practices for Deliverability
KM Deliverability Services
SPAM
>
Anti-Spam Legislation
SPAM Trigger Words
SPAM Avoidance Tips
Spam Scoring
DIGITAL EDITIONS
>
Digital Edition Requirements
MARKETING AUTOMATION
Marketing Automation Overview
>
Define Your Goal
Logging In
Home Screen Navigation
Add New Automation
>
Building Automation
>
Automation Controls
Automation Canvas
Control Properties
FORM DESIGNER
Form Designer Introduction
Logging In
Form Home Page
Adding A New Form
>
Initial Set Up
>
Auto-Submit Form
Form Properties
Subscriber Login
CSS/Styles
Form Controls
>
Querystrings
Rules
Notifications
3rd Party Output
Double Opt-In
Summary
UAD
Dashboard
AUDIENCE VIEWS
>
Consensus
Recency
Product
Cross Product
Record
Brand
Sales View
Markets
>
Creating Markets
Market Comparison
Market Use Case Example
FILTERS
>
Standard Filters
>
Circulation Filter
Activity Filter
Adhoc Filter
Saved Filters
Reading Filter Results
DOWNLOAD / EXPORT
>
Data Masking
Download/Export Records
Download Template Setup
UAD REPORTING
>
CrossTab Report
Demographic Reports
>
Product Report - Pubcode
Geographic Reports
Company View
Email View
View Filters
Scheduled Export
Filter Comparison
Filter Category
Filter Segmentation
Question Category
CAMPAIGNS
>
View Campaigns
Campaign Comparison
TOOLS
>
GeoCoding
Summary Report
Record View Setup
Brand Setup
User Brand Setup
Download Template Setup
Merge Subscriber
CrossTab Report Setup
UserData Mask Setup
Custom Scoring
UAD RESOURCES
>
UAD API Documentation
Merge/ Purge Process
Settings for Opening Docs in Excel
USE CASE EXAMPLES
>
Click Criteria
Date Created - Adhoc
Deliver Integrated Data to Advertisers
Demographic Comparison-Consensus vs Recent Data
Email and Website Behavior
Event Attendance Analysis
GeoLocation-Event Planning
Highest Clicked Topic
Job Title [Function]
Nth Query
Product Count - Adhoc
Product Cross-Engagement
Subscriber Score
Topic Interest
URL Clicks
AMS
AMS
>
SUBSCRIBER RECORDS
>
Search Records
Edit Records
Unsubscribe/Reactivate
Free/Paid
New Record
Potential Match
Add/Remove Records
View Batch History
AMS REPORTING
>
Reporting Tool
Report Builder
AMS Report Examples
OPEN / CLOSE IMPORTS
>
Open/Close
AMS Filters
>
Creating Filters
Save Filters
Imports
File Validator
File Mapper Wizard
File Status
Edit File Mapping
Add Remove
Issue Splits
Complimentary Imports
Wave Mailings
Logging Out
AMS RESOURCES
>
Code Sheet Viewer
Append/Update Process
Record Removal Process
DATA COMPARE
Navigating Data Compare
Add A New File
Mapping Columns
View Downloads
UAD Examples
DOMAIN TRACKING
Domain Tracking 101
>
Additional Data Points
How Domains are Tracked
GDPR Features for Domain Tracking
RESOURCES
GDPR Resources
>
ECN/UAD/AMS File Imports/Exports/APIs
Additional Premier Training
>
Training Checklist
Training Methodology
CLIENT IMPLEMENTATION
>
Email Account Structure Guidelines
Dimension Mapping
System Maintenance
Product Inventory
Client Webinars
Glossary
Single Sign-On
>
Best Practices
Admin Roles Defined
User Permission Glossary
User Role Types
>
Predefined Customer Roles
>
EMAIL ROLES
Navigating Accounts
Edit Your Profile
Users - View, Edit & Add
Roles - Creating & Customizing
Manage Preferences
Product Release
>
Release Notes, December 2018
Feature Release 09/21/18
May 2017 Product Release
February 2017 Product Release
November 2016 Product Release
October 2016 Product Release
September 2016 Release
August 2016 Product Release
June 2016 Product Release
Feb 2016 Product Release
2014-2015 Product Releases
Supported Browsers
SUPPORT
KM Support Portal Instructions
KM Support Portal FAQs
Client Webinars
Top 5 Underutilized Gems of KM’s Email Marketing Tool